From streetwear drops to gym uniforms, tracksuits have become more than just athletic wear—they’re a style statement. If you want your brand to stand out, this is one of the most versatile and high-impact products you can offer.
A custom tracksuit lets you combine functionality, comfort, and brand storytelling into one complete outfit—boosting visibility, loyalty, and perceived value.
Let’s break down how to design and launch a tracksuit that puts your brand in motion.
What Is a Custom Tracksuit and Who Should Consider Making One?
A tracksuit typically includes a matching zip-up jacket and joggers, made from polyester or performance fabrics, designed for mobility and comfort.
Custom tracksuits are now popular with streetwear brands, fitness influencers, athletic programs, and lifestyle startups who want to build high-impact branded apparel.
Men’s Sport Tracksuit
Who Wears Tracksuits—And Why?
Tracksuits are everywhere because:
- Streetwear labels use them for retro-inspired drops
- Gyms and wellness brands make them for member merch or staff wear
- Influencers launch lifestyle tracksuits as part of their personal brand
- Corporate teams and sports clubs use them for unity and visibility
What makes a tracksuit different from a hoodie set is the zip-up silhouette, structured fit, and often performance-ready material. It carries an active, professional, and highly branded energy—perfect for creating a “uniform” around your vision.
Why Are Custom Tracksuits an Effective Branding Tool?
Branded tracksuits combine wearable appeal with marketing power. Unlike digital ads, customers actually wear your message in daily life.
Custom tracksuits act as walking billboards that reinforce your brand’s image—creating loyalty, identity, and reach with every wear.
Brand Strategy Behind the Tracksuit
1. High Visibility
- Jacket logos are visible from chest, sleeve, and back
- Pants can feature side leg prints for added reach
- Perfect for social media, live events, and photoshoots
2. Utility + Style
- More structured and versatile than sweatsuits
- Functions as both activewear and outerwear
- Makes customers feel part of a team, movement, or identity
3. Long-Term Value
- Tracksuits tend to stay in wardrobes longer than tees or hoodies
- Greater chance of repeat use, repeat exposure, and repeat orders
For startups especially, launching with a flagship item like a tracksuit can immediately elevate your brand presence.
How Do You Start Designing a Custom Tracksuit?
Good tracksuit design starts with fit, fabric, and function. These choices define how your brand feels on the customer’s body—and how your logo lives on the garment.
Start with the performance level you want (fashion vs athletic), then select fabrics, silhouette, and styling details that align with your identity.
The Anatomy of a Tracksuit
1. Fabric Selection
| Fabric Type | Features | Best For |
|---|---|---|
| Polyester | Lightweight, dries fast | Sportswear, DTC basics |
| Tricot | Glossy finish, stretch | Retro, streetwear aesthetics |
| Cotton Blend | Soft, casual feel | Loungewear, lifestyle brands |
| Fleece | Warm, heavy, matte | Fall/Winter collections |
You can also choose eco options like recycled polyester for sustainable branding.
2. Silhouette & Function
- Jacket Style: Full zip, quarter zip, pullover
- Pant Fit: Tapered joggers, straight-leg, elastic cuffs
- Design Details: Color blocking, contrast piping, racing stripes, reflective trims
3. Branding Placement
- Jacket: Chest, sleeve, back panel, collar
- Pants: Side leg, thigh, back pocket, ankle
Minimalist? Go for tonal embroidery. Street-inspired? Use bold screen prints on both top and bottom.
Which Printing and Embroidery Methods Work Best for Tracksuits?
Tracksuits combine fashion and performance—so your decoration method needs to match the material and purpose.
Screen printing, heat transfer, and embroidery are most commonly used on tracksuits, depending on your fabric choice and desired visual effect.
Pick the Right Method for Your Brand
| Method | Best For | Pros | Limitations |
|---|---|---|---|
| Screen Printing | Bold, simple graphics on cotton blends | Durable, high color payoff | Needs flat surface |
| Heat Transfer | Polyester sets, small runs | Precise, fast, full-color | May crack over time |
| DTG Printing | Detailed graphics on cotton-rich fabric | No setup fee, photo-level art | Limited fabric compatibility |
| Embroidery | Logos on chest, thigh, cuff | Premium, long-lasting | Heavier feel, less breathable |
Placement Tips:
- Use screen or heat transfer for large logos across jacket back or pant leg
- Use embroidery for chest logos or subtle cuffs
- Combine print + patch for multi-texture branding (e.g., 3D puff + woven logo)
Pro Tip:
When branding both the jacket and pants, create balance. For example:
- Jacket: sleeve embroidery
- Pants: side leg screen print
That way, it looks coordinated—not crowded.
Is It Possible to Order Custom Tracksuits with Low MOQ?
Yes—and this is where Modaknits helps brands unlock growth.
You can start with as few as 100–150 tracksuits by optimizing your design, colorway, and trims—perfect for limited drops, preorders, or first-time launches.
Low MOQ Strategy for Tracksuits
Challenges:
- Zippers and trims often have higher MOQs
- Custom-dyed fabric = larger fabric rolls
- Some factories avoid small runs due to labor setup
Solutions We Offer:
- Use stock fabric colors to skip dyeing lead time
- Choose standard trims like black/white zippers or cuffs
- Consolidate logos to reduce embroidery/print setup costs
Real Case:
An influencer brand launched 120 tracksuits in black tricot with:
- White sleeve stripe
- Logo embroidery on chest + thigh
- All-in unit price: $16.40 USD
Sold out in 10 days via pre-launch campaign.
How Long Does It Take to Produce and Ship Custom Tracksuits?
Good planning = smooth production. Tracksuits take a bit longer than tees or sweatsuits due to more components, but the process is still fast with the right factory.
Expect a timeline of 25–35 days including sampling, revisions, and bulk production. Add shipping based on destination and method.
Full Production Timeline
| Step | Time Required |
|---|---|
| Design & Mockup Approval | 1–3 days |
| Sample Development | 7–10 days |
| Sample Revisions (if any) | 3–5 days |
| Bulk Production | 12–15 days |
| QC & Packaging | 2–3 days |
| Air Shipping (Express) | 5–10 days |
| Sea Freight (Bulk) | 20–30 days |
Logistics Tips:
- We offer DDP (Delivered Duty Paid) shipping to handle customs
- Consolidate jacket + pants per customer for easier fulfillment
- Use mockups or flat lays for ecommerce before samples arrive
This workflow helps brands hit key sales windows—like back-to-school, BFCM, or spring drops.
Do You Need a Designer to Create a Custom Tracksuit?
Not at all. We work with founders, influencers, and startups with nothing more than a logo and a sketch.
With clear ideas and the right partner, you can build a premium tracksuit without hiring a full design team.
Collaborate, Don’t Complicate
You Provide:
- Logo files (vector preferred)
- Rough sketch or reference images
- Moodboard or inspiration photos
- Size breakdown + target audience
We Provide:
- Digital mockups on jacket + pants
- Logo placement suggestions
- Fabric and trim recommendations
- Fit templates to review before sampling
Our in-house design support helps transform rough ideas into professional products. You stay in control—we handle the technical work.
Conclusion
Custom tracksuits are more than just outfits—they’re branded armor. With smart design, thoughtful fabric choices, and a production partner who understands your goals, you can create a tracksuit that defines your identity and drives your business forward.
